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Motor Vehicles · B2B Platform

The B2B Platform Built for Motor Vehicle Distribution.

Motor vehicle distribution runs on allocation accuracy, configuration complexity, and dealer trust. Hundreds of models across passenger cars, SUVs, commercial vehicles, and electric mobility. Dealers order by configuration — engine, trim, colour, options, delivery window. Fleet managers need volume pricing with bespoke specifications. A PDF price list with model codes cannot match the complexity of modern vehicle distribution. FIRE captures every configuration request, every allocation, every test drive booking — and turns it into dealer intelligence that compounds with every model cycle.

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The Problem

Dealers Configure by Spec. Your Price List Still Shows Base Models.

Allocation Errors Cost More Than Lost Margins

A dealer requests 12 units of the new SUV in a specific trim. Your allocation spreadsheet shows 8 available. The dealer gets 6 after manual reconciliation. Three arrive in the wrong colour. The correction takes weeks. FIRE manages allocations by configuration, by dealer, by delivery window — eliminating mismatches before they become lost sales and damaged dealer relationships.

Dealer Performance Lives in Quarterly Reviews

Which dealers are growing? Which reduced orders this quarter? When did the top franchise stop requesting the electric range? If dealer intelligence lives in regional manager notes and quarterly exports, you discover problems months late. FIRE tracks every dealer, every configuration request, every allocation uptake — in real time across every market.

Franchise Dealers, Independents, and Fleets Need Different Experiences

Franchise dealers need full configurator access with real-time allocation visibility and model-year transition planning. Independent dealers need selected model access with competitive pricing. Fleet managers need volume quotes with bespoke spec sheets and delivery schedules. One model list with one price grid serves nobody. FIRE adapts the portal per buyer type.

Promotional Calendar

52 Weeks. Four Channels. Every Model Year Window Tracked.

Motor Vehicles runs on promotions. Each window has different SKU mixes, different vehicle configurations, and different uptake velocity per retail channel. FIRE tracks all of it.

Q3 Back-to-School
W28–W35 · Pre-order deadline: W24
Active
Lunchbox Snack Multipacks
91%
Kids Juice 200ml 6-Pack
78%
Energy Bar Display Unit
64%
Franchise Dealers 94% uptake. Convenience 72%. Online grocery 88%. Pre-order target: exceeded.
Q4 Holiday & Gifting
W42–W52 · Pre-order deadline: W36
Pre-order
Premium Gift Packs
67%
Seasonal Flavour Limited Edition
82%
Advent Calendar Pack
54%
Gift packs trending +22% vs prior year. Limited editions driving significantly higher reorder rates in convenience.
New Year Health & Wellness
W1–W8 · Pre-order deadline: W44
Planning
Protein Bar Range
38%
Sugar-Free Snack Multipacks
29%
Vitamin Water 500ml
21%
Fleet Managers leading pre-order at 42%. Franchise Dealers at 31%. Signal: health category gaining shelf share.
Promo windows/year52
SKUs in rotationthousands
Avg pre-order lead6 weeks
Uptake trackedReal-time
The Categories

Six Vehicle Segments. Hundreds of Configurations. Every Allocation Signal Captured.

Passenger Cars

Hatchbacks, sedans, estates. The volume backbone of dealer networks. Configuration complexity highest here: 4+ trim levels, 6+ engine options, 20+ exterior colours, and dozens of option packages. Every configuration request a data point. Every allocation a commercial decision.

SUVs & Crossovers

Compact crossovers, mid-size SUVs, full-size flagships. The fastest-growing segment across every market. Highest margin configurations. Dealers compete for allocation. Wait lists as a commercial lever. FIRE tracks which configurations sell through fastest per dealer per market.

Electric & Hybrid

BEVs, PHEVs, mild hybrids. The transition segment. New configurations: battery capacity, range variants, charging specs. Dealer readiness varies dramatically. FIRE captures which dealers actively push EV, which need support, and which markets are ready for expanded electric allocation.

Commercial Vehicles

Vans, chassis cabs, trucks, buses. Configuration by payload, wheelbase, body type. Fleet-driven ordering with bespoke specifications. Longer lead times, higher per-unit value. Upfitter integration as key dimension. FIRE manages commercial vehicle allocation with fleet-specific pricing and delivery scheduling.

Performance & Luxury

Sports cars, GT models, luxury sedans. Limited allocation. Bespoke configuration. Individual options programmes. Dealer prestige tied to allocation access. Every configuration unique. FIRE manages limited-edition allocation, individual spec tracking, and VIP customer demand intelligence.

Pre-Owned & Demo Vehicles

Certified pre-owned, ex-demo, ex-fleet. Pricing by mileage, age, specification, and condition grade. Dealer-to-dealer trading. Stock turn velocity as key metric. FIRE tracks every pre-owned unit across the network with real-time pricing intelligence and days-in-stock analytics.

Dealer Intelligence

What Motor Vehicle Brands Discover When Every Dealer Allocation Becomes Distribution Intelligence

The Bigger Picture

Motor Vehicle Distribution Is an Allocation Game. The Brand With Configuration-Level Dealer Intelligence Wins.

Motor vehicle distribution operates on configuration precision that no other vertical demands. Hundreds of models. Thousands of possible configurations per model. Trim levels, engine options, colours, packages, delivery windows. A brand managing this complexity with PDF price lists and fax-based allocation loses dealers to the manufacturer with an intelligent portal.

FIRE captures dealer intelligence from every channel in real time. Portal configuration patterns show which specs dealers request most. Allocation uptake data shows which models overperform. Dealer velocity tracks every account growing or declining. Powertrain browsing reveals the ICE-to-EV transition per market.

Configuration complexity is the moat. Hundreds of models across thousands of specifications. Allocation per dealer, per market, per delivery window. A platform that manages this while capturing dealer-level intelligence per configuration request, per allocation, per test drive — that is the structural advantage no spreadsheet can replicate.

After one model cycle, your data shows which configurations drive dealer allocation per market. After two, planning shifts from forecast to evidence. After three, FIRE AI predicts allocation uptake per dealer, flags at-risk accounts, and recommends production mix per market.

The platform is the tool. Dealer-level configuration intelligence is the asset. And the asset compounds with every allocation, every model year transition, every IAA, and every new powertrain entering the range.

Measurable Impact With FIRE

Reduce effort, accelerate velocity, and capture intelligence — across every channel and every model year window.

up to
68%
Self-Service Reorders
Convenience buyers reorder without sales involvement
Sales team freed for new listings and range reviews
Reduce ordering effort →
up to
3.4×
Promotional Reorder Rate
Pre-order windows managed in the portal
Limited editions drive repeat convenience orders
Boost promotional uptake →
up to
8 weeks
Earlier Trend Signals
Shelf rotation visible in real-time portal data
Production adjusted before quarterly report arrives
Capture dealer intelligence →
up to
100%
Dealer Intelligence Captured
Every listing gained, lost, and at risk — tracked
Category management powered by evidence, not spreadsheets
Own your listing data →
FIRE for Motor Vehicles

Ten FIRE Products Built for Motor Vehicles Speed.

From FIRE B2B Portal to FIRE AI — each product captures dealer intelligence the others compound.

10 FIRE products

FIRE Analytics DNA

Every Interaction Becomes a Data Point

FIRE captures data during the sales process — not after. From the first click to the final ERP sync, every step generates structured, queryable intelligence. This is the FIRE Analytics DNA: the complete data trail of every buyer interaction across every touchpoint.

Sales Rep
System
Buyer
ERP / External
Prepare
order
Sales Rep
System
Create
template
Open
order
Sales Table
Content
Show
video
Show
looks
Presentation
Sales Rep
Mark as
highlight
Show
topic
Topic
Catalogue
Browse
products
Click
product
Buyer
Buyer
Zoom
product
Compare
products
Buyer
System
Check
availability
Whiteboard
session
Collaborate
Sales Rep
Add meeting
notes
Add to
favourites
Buyer
Order
Size
entry
Apply pricing
rules
System
Buyer
Adjust
quantities
Send to
B2B Portal
System
Notification
Buyer
notified
Open
in portal
Buyer
Buyer
Review &
edit sizes
Confirm &
send back
Buyer
System
Generate
PDF
ERP Sync
Send
to ERP
Prepare
order
Sales Rep
System
Create
template
Open
order
Sales Table
Content
Show
video
Show
looks
Presentation
Sales Rep
Mark as
highlight
Show
topic
Topic
Catalogue
Browse
products
Click
product
Buyer
Buyer
Zoom
product
Compare
products
Buyer
System
Check
availability
25
Touchpoints per order
40+
Data points per touchpoint
1,000+
Structured data points per order
Data compounds over time
What Is the FIRE Analytics DNA?

The FIRE Analytics DNA is the complete data profile of every buyer interaction. Not just the final order — but the entire journey. Which products were shown? For how long? In what sequence? What was compared? What was dismissed? Every buyer decision is captured as a structured data point — automatically, during the process, not after.

Your B2B Customer Data Platform

FIRE functions as an industry-specific CDP for B2B wholesale. Every touchpoint — Sales Table, Sales App, B2B Portal, Digital Showroom, Remote — writes to the same buyer profile. Every channel reads and enriches the same data. The result: a complete picture of every buyer that deepens with every interaction and becomes your most valuable strategic asset over months and years.

Every Model Year Window Without a Platform Is Shelf Intelligence Lost.

Promotions, listings, vehicle configurations, reorder velocity — one platform, compounding every cycle.

See FIRE for Motor Vehicles
Get Started

Talk to Our Team

Tell us about your Motor Vehicles categories, retail channels, and model launch calendar. We will show you FIRE configured for your SKU range, vehicle configurations, and channel mix.

What Happens Next

1
Discovery Call
Your rep team structure, IAA calendar, and current ordering process.
2
App Demo
Live walkthrough configured for your room categories and material depth.
3
Go Live
Ready before your next IAA or Maison & Objet.

Own Your Data. Learn From It. Use It With AI.

Trusted by leading Motor Vehicles brands across snacks, beverages, health & wellness, personal care, and household products worldwide.

FAQ

Frequently Asked Questions

Yes. 52-week windows with pre-order deadlines, display-ready packaging, volume tiers, and uptake tracking per channel.
Yes. Franchise Dealers see allocation plan tools. Convenience sees impulse assortments. Fleet Managers see health views. Online grocery sees data feeds.
Yes. Listings gained/lost per account, velocity per channel, gap analysis. The data for category management conversations.
Yes. Singles, multipacks, display-ready, pallet configs. Each with own barcode, pricing, listing status.
Yes. Sales App captures every IAA interaction as structured intelligence.
ERP integration in 20–40 days. Portal, Sales App, and Analytics configured for your categories, pack sizes, and channel mix.
Also available for
Fashion & Apparel Consumer Electronics Beauty & Cosmetics Food & Beverage
All Industries →
Global Distribution

Intelligence Compounding Across Every Market. Right Now.

Allocation confirmed
Tokyo
😉 See FIRE for Motor Vehicles
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