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Automotive Parts · Digital Showroom

Digital Showroom for Automotive Parts.

Your showroom is where distributors discover your parts range. Wall screens show vehicle systems exploded into orderable parts — braking, filtration, engine, electrical, suspension. The Sales App controls every screen. While the distributor watches the vehicle on the big screen, the platform captures which systems they explore, which brand comparisons they request, and which parts move to the order basket. At Automechanika in Frankfurt, at your permanent showroom, or at a key distributor meeting — the Digital Showroom turns physical space into structured aftermarket intelligence.

The Problem

Automechanika Booth Investment. Zero Data on Which Demos Actually Converted.

Origin Stories Cannot Be Told on a Shelf

Sustainability and sourcing transparency now influence listing decisions in every major chain. A brochure gets discarded. A 55-inch origin film with high completion rates shifts perception — and you know exactly who watched it.

Booth Samples Show a Fraction of Range Depth

your full range. A shelf shows 50. The buyer leaves thinking your range is narrow. A centre screen shows everything — filterable by category, format, and promo window. Range depth becomes visible. Listing conversations change.

Automechanika ROI Requires Measurable Engagement

Automechanikas costs six figures. Without structured capture, you count visitors but not interactions. Which categories held attention? Which promos got commitment? Which origin content converted? Without data, next year’s booth is another guess.

What the Screens Show

One Vehicle. Six Systems. Tap a System. See Every Part That Fits.

Braking
Engine
Electrical
Filtration
Suspension
Lighting
Braking System14 parts for this vehicle
Front pads · TRW GDB1550€34.80
Front discs · TRW DF6130€78.40
Rear pads · Brembo P 85 152€38.20
Wear sensor · TRW GIC381€8.20
Brake fluid DOT 4 · ATE SL6€12.60
Distributor dwell: 4.2 min · Compared: TRW vs Brembo · Added: 3 parts
Engine & Drivetrain22 parts for this vehicle
Timing belt kit · Gates K015669XS€124.00
Water pump · SKF VKPC 81269€48.60
Spark plugs (4x) · NGK ILKAR7B11€36.80
Thermostat · Behr TX 29 87D€22.40
Dwell: 2.8 min · Focused on: timing belt kits · Added: 1 kit
Electrical & Lighting18 parts for this vehicle
Battery 70Ah · Varta E11€98.00
LED headlight set · Osram Night Breaker€62.00
Alternator 140A · Bosch 0 124 525 113€218.00
Starter motor · Valeo 438234€186.00
Dwell: 3.6 min · LED interest: high · Added: LED set
Filtration & Service8 parts for this vehicle
Oil filter · Mann HU 6002 z€8.40
Air filter · Mann C 27 009€14.20
Cabin filter · Mann CUK 2545€18.60
Fuel filter · Mann WK 69/2€22.80
Dwell: 1.4 min · Quick browse · Added: full service set
Suspension & Steering16 parts for this vehicle
Front shock · Sachs 316 591€72.00
Top mount · Lemförder 39581 01€34.00
Tie rod end · TRW JTE1230€28.40
Wheel bearing · SKF VKBA 6556€44.80
Dwell: 2.1 min · Compared: Sachs vs Bilstein · Added: 0
Body & Wipers12 parts for this vehicle
Wiper blades (set) · Bosch A 298 S€22.40
Mirror glass L · Alkar 6472 969€18.60
Rear wiper · Valeo 578078€12.80
Dwell: 0.8 min · Skipped · AI: low interest in body parts
Showroom Features

What the Digital Showroom Does for Automotive Parts Distribution.

Origin Story on the Left Screen

Sourcing, production, certifications — in cinematic quality on a dedicated screen. most buyers watch to completion. Brands with origin content on screen report stronger listing commitments than those relying on brochures alone.

Full Range on the Centre Screen

your full product range at 98-inch scale. Filterable by category, fitment variant, and promo window. The buyer sees your full range depth — not the 50 products on the shelf. Nutritional data, certifications, and pack specs one tap away.

Live Ordering on the Right Screen

The order builds in real time while the buyer browses. Quantities, formats, volume tiers, delivery dates — all visible. No follow-up email needed. Orders close during the session, not three weeks later.

Seasonal Window Switching

One tap switches all three screens to a different seasonal window. Q4 Holiday to New Year Health in one second. Products, pricing, and display-ready configurations update across all screens simultaneously.

Controlled from the Sales App

The rep controls all three screens from the FIRE Sales App. Category selection, promo switching, origin playback, order building — one device, one interface. The screens are the stage. The app is the director.

Showroom Engagement Intelligence

Category dwell time, origin content completion, promo window interest, fitment variant comparisons, and in-session conversion — structured per buyer. Next year’s booth design starts with this data, not a hunch.

Style Intelligence

What Automotive Parts Brands Learn When Booth Engagement Becomes Structured Data

The Bigger Picture

The Booth That Shows Range Depth and Proves Origin Wins the Listing. The Data Wins the Next One.

Automotive Parts Automechanikas compress listing decisions into three days. The buyer visits 40 stands. A shelf sample with a price list is forgettable. A three-screen experience showing origin, range, and live ordering simultaneously is not. The brands buyers remember after the fair are the ones who made it impossible to forget.

Sustainability now drives listing decisions in every major retail channel. The left screen puts that advantage on display — cinematic quality, not a brochure. Buyers who complete the origin film convert at significantly higher rates. And unlike a brochure, you know exactly who watched, how long, and whether it led to an order.

The centre screen solves a structural problem: your booth shows 50 products, your range has thousands of SKUs. Without the screen, the buyer underestimates your depth. With it, they browse by category, compare fitment variants, and explore promotional configurations — all at a scale that justifies the listing conversation.

After one Automechanikas cycle: you know which origin content drives engagement, which categories attract interaction, which promos convert fastest. After two cycles: booth layout, content investment, and range presentation are evidence-based. The data compounds. The guesswork ends.

Measurable Impact With FIRE

Reduce effort, accelerate velocity, and capture intelligence — across every channel and every seasonal window.

up to
68%
Self-Service Reorders
Three screens create immersive brand moments at every fair
72% origin film completion drives listing commitment
Create brand impact →
up to
3.4×
Promotional Reorder Rate
Full range browsable on screen vs 50 products on shelf
Category interaction and promotional uptake measured per session
Show full range depth →
up to
8 weeks
Earlier Trend Signals
Shelf rotation visible in real-time portal data
Production adjusted before quarterly report arrives
Capture workshop intelligence →
up to
100%
Workshop Intelligence Captured
Every listing gained, lost, and at risk — tracked
Category management powered by evidence, not spreadsheets
Own your listing data →
FIRE Digital Showroom

FIRE Digital Showroom Turns Booths Into Measurable Brand Experiences.

Origin content engagement feeds FIRE Analytics. Orders close via FIRE Sales App. Buyer profiles enrich the FIRE B2B Portal.

10 FIRE products

Origin. Range. Order. Three Screens. Every Interaction Measured.

Turn your next Automechanikas booth into the one buyers remember — and the one you can measure.

See the Digital Showroom
Get Started

Talk to Our Team

Tell us about your Automechanika calendar, your brand story, and how your booth currently presents your range. We will show you what three synchronised screens look like with your origin content, product range, and service calendar.

What Happens Next

1
Discovery Call
Your rep team structure, Automechanika calendar, and current ordering process.
2
App Demo
Live walkthrough configured for your room categories and material depth.
3
Go Live
Ready before your next Automechanika or Maison & Objet.

Own Your Data. Learn From It. Use It With AI.

Trusted by leading Automotive Parts brands across snacks, beverages, health & wellness, personal care, and household products worldwide.

FAQ

Frequently Asked Questions

Left: origin story in cinematic quality. Centre (55–98″): full product range at scale. Right: specs, pricing, live ordering. All synchronised via the Sales App.
Yes. Portable setup for Automechanikas, private label fairs, international fairs, Gulfood. Browser-based, no special hardware. Three screens transform any booth.
Yes. One tap switches all three screens. Products, pricing, display configurations update per seasonal window.
Yes. Category dwell, origin content completion, product interactions, promotional exploration, order conversion — all structured per buyer.
The rep via the Sales App. Category navigation, promotional switching, origin content, order building — one interface for all three screens.
Any combination. Typical: two 55″ flanking + one 75–98″ centre. Browser-based, adapts automatically.
Also available for
Fashion & Apparel Consumer Electronics Beauty & Cosmetics Food & Beverage
All Industries →
Global Distribution

Workshop Intelligence Compounding Across Every Market. Right Now.

Brake pad order confirmed
Tokyo
😉 See the Digital Showroom
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