Your field reps are your most important sales channel — and the least supported digitally. They drive to a retailer, open a paper catalogue, take notes on a phone, and email the order to the office. All the intelligence from that visit — what the buyer liked, what they hesitated on, what they asked about — stays in the rep's head.
FIRE Sales App changes this. Full buyer context on arrival. Visual shade presentation on tablet. Order entry in real time. Every visit generates structured data.
Reps arrive at a store without knowing what the retailer ordered last season, which shades performed, or what their browsing behaviour on the portal reveals. Every visit starts from scratch.
Orders written on paper, emailed as photos, re-typed in the office. Shade codes transposed. Quantities unclear. The process creates errors and destroys data.
The rep knows which products the buyer reacted to. But that intelligence stays in their head — and disappears when they leave the company or simply forget. No structured capture means no institutional memory.
Open the app, see everything: last 12 months of orders, top shades by revenue, portal browsing activity, open reorder suggestions, and notes from previous visits. Your rep is prepared before saying hello.
Show shade ranges on a tablet with high-res imagery. Let the buyer swipe through collections, zoom into textures, compare shades. Beauty demands visual selling — even on the road.
Build the order during the meeting. Customer-specific pricing loads automatically. Quantities, shade selections, and delivery dates — all entered once, synced immediately. No re-entry.
No WiFi at the store? No problem. FIRE Sales App works offline with full catalogue, pricing, and order entry. Syncs automatically when connectivity returns.
Based on the buyer's purchase history and reorder cycle, the app suggests which shades are due for replenishment. Proactive selling instead of waiting for the buyer to remember what they need.
Every product shown, every shade discussed, every order placed — captured as structured data. This feeds into the same data layer as FIRE Sales Table and FIRE B2B Portal. Cross-channel buyer intelligence.
The Sales App includes modules designed for how beauty field reps actually work — visual selling, shade-specific conversations, and compliance questions that need instant answers.
Present shades as colour swatches on the tablet — not as product codes in a list. Buyers respond to colour, and the Sales App shows colour. Filter by family, finish, or format. The rep navigates visually, and the buyer immediately understands the range.
The app knows which shades this buyer ordered last season and suggests a reorder based on their purchase cycle. The rep does not need to remember — the system surfaces the right products at the right time, with pre-filled quantities based on historical patterns.
Is this product vegan? What is the INCI list? Is it EU-compliant for this market? The rep can answer instantly because ingredient data, certifications, and regulatory status are structured attributes — not buried in a separate document or email thread.
Your reps make hundreds of visits per year. With FIRE Sales App, every single one generates structured data that compounds into competitive advantage.
Book Your Sales App DemoThe difference between a sales visit with FIRE and without FIRE is not just convenience. It is the difference between generating data and losing it.
Before the rep walks in, they see the buyer's complete profile: last order, portal browsing history, favourite shades, reorder predictions, and any notes from previous visits. If the buyer browsed the new lip collection on the B2B Portal last week but did not order, the rep knows to start there.
The rep presents shade ranges with high-resolution imagery on the tablet. Swatches, textures, packaging — everything is visual. The buyer sees the new collection the way it was designed to be seen, not as a line item on a spreadsheet. Products are added to the cart during the conversation.
The order is confirmed on the spot — with correct pricing, correct quantities, correct SKUs. No follow-up email. No manual data entry back at the office. The order is in the system the moment the rep walks out. Even offline, the app captures everything and syncs when connectivity returns.
The visit data joins the buyer's profile. Products shown, time spent per category, shades that triggered interest, order value — all structured. The next touchpoint (a B2B Portal session, a remote call, another visit) starts from this data. Your field intelligence stops living in notebooks and starts compounding in the platform.
Tell us about your brand, your current B2B setup, and what you are looking to improve. We will show you exactly how FIRE works for your specific situation.
No generic demos. No slide decks. A real walkthrough with your products and your industry configuration.
Before FIRE, our reps walked into stores blind. Now they know what the buyer browsed on the portal last week.
Offline capability was the dealbreaker for us. Half our retailers are in areas with poor connectivity. The app just works.
FIRE Sales App connects with FIRE Sales Table, FIRE B2B Portal, FIRE Digital Showroom, and FIRE Remote — one data layer across all channels.
Book a personalised demo — integrated with your ERP in 20–40 days.